Deep in the heart of NoMad lies the newest addition to the city’s already impressive catalog of premiere hotels. The Redbury New York opened its doors on October 25th to excited guests staying in their gorgeous, simplistic suites, while simultaneously accommodating New York City’s nightlife with a deliciously posh opening night.
The Redbury New York is the latest resort under the SBE agency, and the third Rebury branded hotel for the agency after successful openings in Hollywood, Ca., and South Beach, Fl. The building in which The Redbury New York is now home was originally the Martha Washington Hotel, which opened in 1903. Keeping most of the external integrity of its predecessor, The Redbury New York was modernized to exude the themes of pop and rock music. These creative choices were spearheaded by well-known photographer and creative director, Matthew Rolston, who’s best recognized as a protégé of Andy Warhol and his impressive filmography as a music video director for some of the biggest artists over the last thirty years.
Rolston’s history of photography and music video direction shine through the use of décor and lighting. Stepping inside the glorious residence on its opening night, guests were warmly welcomed into a grand walkway up to the reservation desks. Decorated head to toe in brown and white bases and red ornamentation between the furniture and decor, the hotel is easily designed with the intent of simplicity and class. The moderately lit atmosphere placed guests into a mellow, relaxing environment. The first patrons of The Redbury New York slowly flooded in as opening night guests were treated to some of the finest service the city can offer.
The hotel’s “Marta” restaurant and bars were in full swing; proving itself to be amongst the establishment’s many pride and joys. Seafood samples were the hottest commodity on the first floor, while the beautiful open ovens provided rustic variations of pizza being carried all around the “Marta” dining floor. From classics like margherita to the unique-to-the-palate contemporary choices like bacon and potato, the “Marta” is intent on providing a fresh take on an American classic for those staying at The Redbury New York or the casual lounger or diner. Amidst exploring the rest of the first floor, guests discovered a stairway down to the basement kitchen, which was opened to guests for the night. Chefs treated curious partygoers to charcuterie and freshly made fried chicken and pork belly sandwiches.
Trekking to the second floor, guests were welcomed into a mirrored hallway, reminiscent to a high class club; this directs you to either the dining hall or the charming terrace. As if you were invited to one of the coolest, laidback rooftop parties, the 2nd floor terrace makes you feel like you’re in a pop video yourself: amongst zealous guests in the crisp, cold night air, surrounded by tall city buildings that we all know and love.
With the use of sights and smells that place us in a whole other world within the enigma that is this city, it is evident that The Redbury New York will work to continue to be one of the liveliest and artistically innovative resorts here.
Photos courtesy of BFA. Special thanks to Lucy Ballantyne for inviting us to the marvelous opening event.