Swarovski is bringing the sparkle of Hollywood to New York City with a special Oscars-inspired red-carpet experience, “Red Carpet Moments: Sparkle Like the Stars in Times Square,” at its Times Square flagship store on Sunday, March 4. Guests will experience the glamour of Hollywood’s biggest night with a sparkling silver carpet entrance, unique in-store installations, and the opportunity to be featured on a digital billboard in Times Square. Guests will pose against a dazzling Swarovski crystal backdrop to create 15-second videos to be live streamed to a billboard in Times Square. Throughout the evening, a string quartet will serenade guests with celebrated film scores. Guests will be able to take an in-store digital personality test that will match them to their “movie star” personalities and provide a discount to use on crystal goods that night. The 2018 Atelier Swarovski designer collections and Atelier Swarovski Fine Jewelry collections will both be available in-store during the event.

WHEN:             Sunday, March 4, 2018

                          6:00 pm – 10:00 pm

WHERE:          Swarovski Times Square